COURSES

Course Details

"Studying Web Design at the Hull School of Art & Design provided me with the skills, confidence and grounding to land a position as a Web Developer at a top Leeds advertising and marketing agency. Working on exciting and high profile projects, it has been the best start to my career."

Oliver Dore

Introduction

The BA (Hons) Web Design is specifically targeted towards designing for online multimedia, facilitating a thorough exploration and understanding of web concepts. Emphasis is placed on creative origination, problem solving and consideration of commercial products and processes. There is much production work,with extensive use and evaluation of current technologies. The course is delivered through studio based, student-centred, responsive teaching and learning, with excellent access to a wide range of digital production facilities. Course content includes information architecture, usability, user centred design, interface and content design, navigation models and underlying technologies of the internet. The emphasis is on creativity and experimentation, culminating in the final year with a substantial piece of self initiated work complemented by commercially led briefs and professional practice.

Professional and Industrial Context: Links with national web design and "new media" companies provide an important professional dimension to the course. Competitions give valuable experience, and our students have had much success both in the UK and abroad, including a number of nominations for and winners of the top British Interactive Media Association student award, DandAD New Bloods award, European E-Magicians award, Europrix UK winner and recognition in the Computer Arts graduate showcase.Students enjoy excellent specialist facilities and interaction with students from other programme areas in the school. Students can also access the visiting lecturer events and study visits including self funded residential opportunities.

What You Study

Course content includes information architecture, usability, user centred design, interface and content design, navigation models, and underlying technologies of the Internet. The emphasis is on creativity and experimentation culminating in the final year with a substantial piece of self initiated work, complemented by commercially led briefs and professional practice.

How you study

The course is delivered through studio based, student-centred, responsive teaching and learning, comprising skills workshops, studio-based seminars, group and individual critique of work, and group and individual tutorial support.

You will participate in both individual project work, and group projects (conducted in a manner to suit industrial practice).

Assessment is on a combination of product, research portfolio, and evaluation, as appropriate to each unit of study. The final year culminates in a Degree Show exhibition.

Where you study

The course is located at our Queens Gardens site, and is studio based with excellent access to a wide range of digital production facilities.

Professional and industrial context

Feedback from a number of contemporary practitioners in the fields of "New Media" has indicated that a specialist programme of this type reflects the industry employment trend. Employers are seeking to recruit those with particular web design oriented knowledge and skills, alongside those with generalist knowledge and skills.

Strong links have been established with a number of national companies, who are prepared to act as clients for "live" project work, providing excellent industrial experience for the students. Competitions give valuable experience, and our students have had much success both in the UK and abroad, including a number of nominations for and winners of the top British Interactive Media Association student award, D&AD New Bloods awards, European E-Magiciens award, Europrix UK winner, and recognition in the Computer Arts graduate showcase.

Progression

A wide range of employers, both local and national, actively seek to recruit those with particular web design oriented knowledge and skills. There are many employment opportunities as visual designers, usability specialists, interface designers, as web designers/developers/directors/producers, as researchers, and as educators. Our graduates have found excellent employment with a number of the leading organisations and agencies in the UK, including Cimex Media, the BBC and Magnetic North.